Talk to your users
before they exist.
Define a persona. Hold a real conversation. Watch empathy maps write themselves. AI Persona is a workshop for early-stage discovery — for founders, PMs, designers, and anyone who wants to test a hypothesis without booking a single interview.
No signup required to try. Sign up free to save and go deeper.
Featured
Start with someone real
Four richly-drawn personas, drawn from common B2B and consumer contexts. Pick one and start a conversation.
Priya Menon
Head of People & Talent
Head of Talent at a fast-growing SaaS company. Passionate about people, tired of spreadsheets.
Alistair Grant
Chief Financial Officer
CFO of a regional manufacturing group. Cautious, exacting, and quietly obsessed with clean numbers.
Leo Marín
Associate Consultant
Junior management consultant, always in transit, allergic to bad expense apps.
Isabella Reeves
Partner, boutique architecture firm
High-income luxury shopper who cares deeply about sustainability. Discerning, warm, unimpressed by hype.
How it works
Three moves. That's it.
- 01
Choose or create a persona
Start with a featured template, or define your own with role, goals, pain points, and voice.
- 02
Have a real conversation
Ask the questions you'd ask a real user. The persona stays in character across turns.
- 03
Generate an empathy map
Turn the transcript into a Says / Thinks / Does / Feels board with one click. Edit, export, share.
About
Why this exists
User interviews are the gold standard, but they take weeks to coordinate — and you don't always have that time. Existing synthetic-user tools solve this, but they're priced for enterprise teams: $89 to $12,500 per month.
AI Persona is the free, delightful alternative. Built for indie founders, students, design educators, and anyone else who wants a proper workshop for early discovery without a research budget.
This is a personal project — a real product, hosted at a real URL, open to anyone with a browser. Sign up if you'd like to save your work; try it anonymously if you're just curious.